Ok: so this video by W+K for Nike is certainly cool. For one, it’s soccer. For two, it’s Andres Iniesta from FC Barcelona. For three, it was shot with a 6-video-camera 360-spherical rig, introduced by director Scott Lyon.
But the thing that impressed me the most is actually the sound. Put some headphones on if you can… They nailed the audio. I’ve learned that was recorded bi-aurally… a system I’m told where the audio capture source is picked up and moved to multiple locations during filming, and then elements are mixed together in studio after the shoot. I don’t know much about this system, but if there are any audiophiles out there – do share with us.
Audio has always been a huge factor for big studio productions, but more and more it’s becoming recognized by the new generation of filmmakers (HdDSLR people mostly…) as a means to set apart their productions. Music, scoring, voice over, on location… so many opportunities to succeed–and to blow it.
Regardless this audio is dope. Audio is the new video. Audio is the new black.
It would have been even better if it would have featured Messi!
The soundbite about binaural is that it’s “3D for the ears”, and when it’s really well done, it’s just stunning. I heard some “mystery theater” type shows presented in binaural sound on the radio about 30 years ago, and have never forgotten the feeling. Have always wondered why it didn’t catch on.
Felt like I was there – very nice.
What fascinated me most about the video, was how much of the audio was mixed to sound like it was captured “binaurally”. Sure, some of the baseline sounds were captured using a binaural microphone, but there was quite a lot of studio trickery in there as well. As a musician/sound engineer turned photographer (yeah, say that three times fast!) I’m taking an educated guess in saying that at least 50% of the audio you hear whizzing about from left to right is studio trickery. It’s good trickery though. I mean, really good!
Very glad to hear that audio for video is really getting the treatment it deserves. Great find Chase!
ok, so after I was a bit negative about the vid being too chaotic and making me a bit dizzy. I still felt compelled to watch it 4 times….so there you go. my curiosity gets the best of me. i do appreciate athleticism as my daughter has reached a very high level of competive sports. my favorite part of this video is how they bent the pass! now, that was an impressively smooth piece of editing. i guess i shouldn’t be so flippant with a quick response. Thanks Chase!