Jonah Berger understands the power of words in a way that makes them almost magical. We see the power of words everywhere these days, and behind them, behavioral science. Even more so as creatives and entrepreneurs. We see it in the constant marketing messages that we’re exposed to. It’s also common to consider the behavior of our customer base and our markets. Jonah Berger has been on CJLIVE before. His work continues to stand out.... read more ›
695 reads
Mar
29
Feb
20
Have you ever said "yes" to a project (no matter how small) and really dreaded it? In fact, you end up wondering why you didn't just say no? Creatives often face a unique challenge when it comes to saying "no": knowing what to prioritize and not letting fear of missing out take over. When you say yes for the wrong reasons (even if we'll intentioned), you're working against the things you really want while damaging... read more ›
478 reads
Mar
28
In this week’s episode, I take two questions that any creator or business owner should consider. First, Anisha wants to know how to handle the experience of having someone you’ve mentored “move on” from needing you as a mentor. A huge part of maturing in our personal and professional lives lies in learning how to let go of the ego. If the person you have been mentoring no longer needs your help, that is actually... read more ›
692 reads
Aug
17
Pricing creative work if an art onto itself. Should you charge hourly or by the project? Are you pricing yourself out of desperation or with profit in mind? To help with some of these questions, I wanted to share a few lessons from a class taught by Ilise Benun on understanding what you’re worth, the science of pricing, and four pricing strategies you can use right now. Ilise has built a career advising the independently... read more ›
468 reads
Jun
15
Have you ever wanted to make a big change in your life but weren’t sure where to start? Enter Daymond John. Daymond changed his life from a kid sewing hats and selling them on street corners, to building an the iconic brand, taking FUBU from a side hustle to over $6 billion in sales. He’s the CEO of Shark Branding, which has names like Muhammad Ali, the Kardashians, and Pitbull on its list of clients.... read more ›
380 reads
Feb
14
No one has single-handedly given me better insight about the business side of art than the New York Times bestselling author, Ramit Sethi. He’s a business savant, mindset master, habit king, and money maker. Ramit is a regular on the show by now, and this episode is the first one we did together. It was such a hit and I still get so much positive feedback on how powerful his advice is that we had... read more ›
6.8K reads
Apr
19
Vanessa bills herself as a “behavioral investigator” - what that means is that she is absolutely amazing at unpacking what makes people do the things they do and turning that into proven, actionable techniques for others to hone their own people skills. She’s written for publications like CNN, Fast Company and forbes and is the author of the brand new (and incredibly good) book “Captivate: The Science Of Succeeding With People.” You’ve heard me talk... read more ›
5.4K reads
Oct
24
When I saw this recent post strike a nerve, it motivated me to share this post from my man Ramit Sethi on charging what you're worth. Today he's back by popular demand to share a simple one-two approach to setting your prices and upping your earning potential. Pencils ready? Okay, take it away Ramit. Thanks, Chase. I recently asked a photographer how she came up with her pricing. She said, “Well... I researched my competition and found... read more ›
23.5K reads